Essential Functions (Responsibilities):
Marketing:
The Director will be primarily responsible for the development and implementation of marketing plans for men’s and women’s basketball and select Olympic sports as assigned.
Creation of promotional plans to drive attendance and fan engagement at events.
Establish effective on-campus marketing efforts aimed at increasing student attendance.
Develop and maintain strong student internship program.
Coordinate with Director of Ticket Sales on promotional nights that drive attendance.
Coordinate with Director of Fan Experience to make sure promotional themes are executed on a game-to-game and seasonal basis.
Community Engagement:
Cultivate relationships community partners to identify effective engagement opportunities in the Tulsa community that will correlate with their increased participation at athletic events.
Create Comprehensive strategy to increase brand awareness throughout the Tulsa community by participating in outreach opportunities.
Cultivate relationships with campus partners to identify effective engagement opportunities based around athletic events as well as collaborate to create mutually beneficial programming.